New and Exciting Changes to Frame Advantage
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PERC Study Group Model Featured in Forbes
We’re proud to share that PERC’s study group, PERC Pinnacle Practices, model is featured in Forbes. This recognition is a meaningful milestone and a testament to a proven approach to small business growth.
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Save the Date for 2026 PERC Events!
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Fall Elevate 2025 Conference Highlights

PERC Pinnacle Practices (P3) study group members and their Champions joined us at the 2025 Fall Elevate Conference held in Denver, Colorado!

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Convert Your Monthly Wearers to Voyant 1-Day and Keep Them...
New and Exciting Changes to Frame Advantage
April 2026 Newsletter
In this issue: 2026 VENDOR CATALOG  |  FRAME ADVANTAGE  |  CRIZAL®  |  RAY-BAN META   |   VOYANT™  | ...
Patients May Not Always Share Their Contact Lens Discomfort
March 2026 Newsletter
In this issue: P3 IN FORBES  |  VISION EXPO  |  NEW EL360  |  NUANCE  |  PERC FRAME ADVANTAGE  |  TURA   | ...
Tura: Designed To Inspire

As PERC alliance members, you can count on Tura as a committed partner—working alongside you to elevate your practice and drive lasting growth.

2025 Champion of Champions Honorees
The 2025 Champion of Champions Honorees, Amy Belflower (Bristol Family Eyecare) and Lynn Vititoe (Family Focus Eyecare), were honored as standout leaders who consistently show up, lean in, and...
PERC Study Group Model Featured in Forbes
We’re proud to share that PERC’s study group, PERC Pinnacle Practices, model is featured in Forbes. This recognition is a meaningful milestone and a testament to a proven approach to...
February 2026 Newsletter
In this issue: SWITCH  |  VM SUMMIT  |  ELEVATE  |  MYOPIA MANAGEMENT  |  VARILUX® PERFECT PAIR  |  STELLEST® ...
Save the Date for 2026 PERC Events!
January 2026 Newsletter
In this issue: 2025 WRAP-UP  |  P3 AT ELEVATE  |  INVEST IN YOUR TEAM  |  ACCELERATOR  |  GOLDEN OPPORTUNITY  |  MEMBER...
Fall Elevate 2025 Conference Highlights
PERC Pinnacle Practices (P3) study group members and their Champions joined us at the 2025 Fall Elevate Conference held in Denver, Colorado!
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