Programs That Change What's Possible
From helping independent practices achieve extraordinary business results to supporting the next generation of practice owners, these flagship programs create meaningful impact for members, the profession, and the future of independent eye care.
The Right Room Changes Everything
Join a carefully selected group of accomplished, non-competing practice owners committed to continuous growth. Through shared business metrics, proven strategies, and real-world experience, P3 members strengthen profitability, make smarter decisions, and consistently outperform the industry.
Golden Opportunity Award
The Golden Opportunity Award, a collaboration between Optometry Cares – The AOA Foundation and PERC, celebrates the legacy of PERC co-founder Dr. David Golden by supporting the next generation of independent optometrists. Each year, up to three deserving recipients are awarded $50,000 to help establish their first independent practice. This award focuses on optometrists from underrepresented groups or those planning to serve underserved communities. Applications open annually, offering a recurring opportunity to be part of Dr. Golden's mission of uplifting others.
Business Resources & Growth Programs
Your membership includes business resources, educational tools, and growth programs designed to help you improve profitability, optimize operations, strengthen optical performance, and make smarter business decisions.
PERC Frame Advantage
Turn your frame board into a growth engine with strategic merchandising, proven best sellers, and tools designed to improve capture rate and optical performance.
Voyant Customer Brand
An opportunity to earn additional rebates on Voyant and all CooperVision products.
Eyecare B.O.S.S. Accelerator and Power Practice
Your practice has more untapped revenue than you think — and the right coaching unlocks it. We work with independent optometry owners and managers to change the behaviors that drive growth, using proven systems built by practitioners who've done it at scale. Choose the level of support that fits where you are: group learning with peer accountability, or intensive 1-on-1 strategy sessions tailored to your practice. Either way, you gain clarity, a plan, and the tools to execute it.
Welcome to Leonardo
Leonardo is a learning platform supporting the optical industry, here to help you in training your staff. Leonardo equips staff with skills to optimize patient care and practice flow. We offer over 7,000 hours of quality education on personnel training, professional development, vision care, sales excellence, eyewear collections, lens design and technologies, backed by clinical and scientific-based knowledge.

PERC members receive $150 off premium Leonardo content. PERC+ members receive premium access included with membership.